Collective Imagination

Did you know that a company's profitability increases

Do you have an effective communication plan? 

What you can achieve

imaginary workshops
Icon

Understanding the importance of communication as a key enabler of productivity and culture within the company.

Identify

Identify spaces conducive to generating communication schemes in line with the objectives defined by the organization.

Development Icon

Develop communication strategies and plans that drive business transformation and impact the business, integrating metrics and processes to enhance the company's results and profitability.

Icon Understand

Understand that in order to achieve the organization's objectives, it is essential to know its audiences and its relationship strategy.

What will we achieve?

In 90 minutes, we will be able to outline the planning, implementation, and evaluation of a communications plan.

Who is it aimed at?

  • Future professionals training in the fields of communication or organizational development.

  • MBA students seeking to strengthen their understanding of the impact of communication on their organizational strategies.

  • Work teams from communications or human resources departments interested in enhancing their processes.
  • How will we do it?

    Through a practical planning workshop:

  • We will take into account the context of communications and organizational marketing.

  • We will cover concepts relevant to the development and planning of an internal communication plan.

  • We will look at Imaginario's success stories in implementing corporate communication strategies.
  • Mauricio Alvarez

    Mauricio Alvarez

    Our facilitator

    Founder of Imaginario, a consulting firm specializing in communications, marketing, and internal marketing, with 16 yearsof experience in managing corporate accounts at the national and international level. Executive and strategic director for the design and implementation of management tools and resources for organizations' stakeholders and business transformation.

    He has over 20 years of experience in developing communication and internal marketing initiatives by identifying and implementing communication trends for organizations.

    Throughout his career, he has worked with more than 200 companies nationally and internationally, including Ecopetrol, DHL, Banco Agrario de Colombia, Seguros Bolívar, Bancolombia, RCN Radio, Esenttia, and higher education institutions such as Javeriana University, Rosario University, Autonomous University of Manizales, and National University, among others.

    Master's Degree in Global Executive MBA at EAE Business School Barcelona.

    Master's Degree in Creativity and Innovation for Organizations from the Autonomous University of Manizales.

    Organizational communicator, designer, certified in Disney service experience, leadership and organizational behavior, internal communication, organizational culture, change management, ICT management for strategic communication, and human resources management.

    Contact Imaginario

    as a facilitator in your communication strategies

    Our clients

    We use cookies to improve your experience. By browsing our website, you accept our data processing policy.